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北京市西城区
中农农旅有品牌事业中心、项目运营中心、海外事务中心、新农人造星中心等职能部门。成员主要来自于清 华大学、北京大学、中国农业大学、中国传媒大学、澳门科技大学等顶级学府，拥有博士、硕士学位。不仅 具有良好的教育背景，具有较系统的专业知识，且有着平均15年以上的实战经验，并曾在国际4A高管岗位 砺炼多年，是一支极富国际先进理念和实干经验的过硬队伍。“纵向深度研究+横向跨专业协同”的作业模 式，使中农农旅成为中国农业领域最优秀的集产业研究、品牌研究、品牌咨询、规划设计、传播营销等为一 体的综合性服务机构之一，是国家乡村振兴战略的产、学、研协同推动平台，为国家相关部委、地方政府、 企业机构等提供国际视野的产业化、品牌化等智力服务，助推乡村振兴。
China Agricultural Tourism has a number of functional departments, including Brand Management Center, Project Operation Center, Overseas Affairs Center, and New Farmer Starmaking Center. The members are mainly from top universities such as Tsinghua University, Peking University, China Agricultural University, Communication University of China, and Macau University of Science Technology, with doctoral and master's degrees. Not only do they have a good educational background and systematic professional knowledge, but they also have more than 15 years of experience on average and have worked as executives in international 4A companies for many years. This is a team that is extremely rich in international advanced concepts and practical experience. Thevertical in-depth research horizontal cross-professional collaboration" work model has made China Agricultural Tourism one of the best comprehensive service agencies in China's agricultural field, integrating industry research brand research, brand consulting, planning and design, communication and marketing, etc. It is a platform for the collaborative promotion of the national rural revitalization strategy by production, education, research, providing intellectual services such as industrialization and branding with an international vision to relevant state departments, local governments, enterprises, and institutions, and promoting rural revitalization
中农农旅集团以“中国农旅品牌化 · 品牌农旅国际化”为使命，旨在让中国农旅品牌少走弯路。为此，中农 农旅建立了中农农旅专家委员会和中农品牌研究院，成员包括农业农村部、文化旅游部、国资委等政府人士； 清华大学、中国农业大学、中国传媒大学、澳门科技大学、日本武藏野大学、台湾东方设计大学等国际顶级 专家、学者；中央电视台、新华网、人民网、腾讯、微视、今日头条、抖音、快手、京东、京喜、有赞等知 名人士；中国社会福利基金会缘梦公益基金等人士。集“产、学、研、政、金、媒”六位一体，竭力提升我国农旅品牌的核心竞争力和国际影响力，推动乡村振兴和农文旅产业发展。
China Agricultural Tourism Group, with the mission of "Branding of China's Agricultural Tourism · Internationalization of Branded Agricultural Tourism", aims to China's agricultural tourism brands avoid detours. To achieve this, China Agricultural Tourism has established the China Agricultural Tourism Expert Committee and the China Agricultural Tourism Brand Research Institute, with including government figures from the Ministry of Agriculture and Rural Affairs, the Ministry of Culture and Tourism, and the State-owned Assets Supervision and Administration Commission; international top experts and from Tsinghua University, China Agricultural University, Communication University of China, Macau University of Science and Technology, Japan's Musashino University, and Taiwan's Dongai University of Design; well-known figures from China Central Television, Xinhua News Agency, People's Daily Online, Tencent, Weishi, Toutiao,yin, Kuaishou, JD.com, Jingxi, Youzan, and the China Social Welfare Foundation's Dream Charity Fund, among others. Integ "production, education, research, government, finance, and media" into a comprehensive whole, we strive to enhance the core competitiveness and international influence of China's agricultural tourism brands and to promote rural revitalization and the development of the agricultural, cultural, and tourism industries.
